Managing Director
Halimah has over 20 years ‘hands on' experience in the market research field with special emphasis on qualitative and in-depth interview skills. She graduated from National University of Singapore with a Bachelor of Business Administration.
During her tenure as a market researcher, she conducted extensive in-depth interviews covering a wide range of products from FMCG through industrial products and services to financial institutions, computer manufacturers and retail outlets.
She also has wide experience in conducting advertising evaluation (pre & post launch). She was instrumental in assisting and setting-up the TV Establishment People Meter Study in Singapore in 1992.
An experienced moderator, she is able to moderate in 3 languages i.e. English, Bahasa Malaysia and Bahasa Indonesia. During her years in market research, Halimah also conducted many qualitative studies that require specialist statistical analysis.
Director
Brian has over 40 years marketing experiences with multinational companies in the client side i.e Senior Managerial position.
Experienced in industrial and consumer products. Brian handles all marketing and international correspondent.